You’ll understand why you have to pay more than 1500 Euros for a Cannes Lions accreditation when you see this video of the closing night fireworks. We just show you a little excerpt to illustrate the thing.
Another masterpiece of Chinese creativity – you get the link! – is the historical first (gold) rewarded campaign for a Chinese advertising agency. This one is for Adidas by TBWA\China.
We tried hard – his personal assistant will change her phone number when she’s back in London;-) – and we had it almost, his advise for a young creative, but he was too busy with the judging in the film jury he didn’t find 2 minutes for us. But just like Bob Isherwood, Nishad Ramachandran, Lode Schaeffer, Erik Vervoegen and Michel De Lauw already said this week: you should never give up. So we won’t give up. Monday we will send him an e-mail with the same question we asked to all the other ones. And hopefully we can share his answer with you this week.
Let’s pack our bags now. See you in Brussels!
Yesterday we went to the Belgian’s Night, the official closing party for most of the Belgian delegates. Unofficially Belgium didn’t get any extra awards in the Film section – we don’t know anything about Titanium and Integrated. The two films with the the most chance to win an award, Mama for Médecins Sans Frontières by Mortierbrigade and Never Trust a Man for Mercator by Duval Guillaume Antwerp, apparently didn’t made it. But let’s wait for tonight to get it official.
The Belgian’s Night party was quite OK. We dressed up as misses and mister Belgiums, and had some vol-au-vent, ballekes in tomatensaus and frieten. As always, a party in Cannes stops at 2am, but continues at the Martinez. Well, continues… a lot of people are standing in front of the hotel, on the road, with a super expensive beer in the hand trying to avoid the big hot cars that pass through the crowd. Not quite our idea of a fancy party… Don’t forget to have a look at all the pictures on Facebook 
A piece of advise from two Belgians: creative directors Erik Vervroegen and Michel De Lauw of TBWA\Paris for all of us. The question, as always is: if you could give to a young creative one piece of advise for the future, what would it be? The movie is in French, but here you have a brief translation:
Erik said that there are a lot of talented young people. In the beginning they’re wondering what they will become. They have to know that advertising is a tough job. It’s a marathon, you need a couple of years to achieve something. It’s also a job with a lot of constraints, but you really shouldn’t give up.
Michel agreed completely and said you should never give up, but always continue and keep having faith. When you have a look at the campaigns who won in Cannes, it’s the result of a lot of work and energy. If you have the passion for your work, one day you will be rewarded for it 
By the way: our excuses for the man in white, he thought we were taking a picture!
Yeah, sure! What a fucking waste of time… ACT Responsible, a good-will organisation, hypnotized the world of avdertising by arranging a meet & greet with the famous Joe La Pompe, so we would finally know who he is, and what he does. But no, we saw a little movie – an interview with Joe – where he said ten times the same: don’t copy, it isn’t good. Thank you, Joe, those were very wise words.
Turn your head 90 degrees – to the left -, because our camera man (Jurgen) also had some vodka and forgot to turn his camera in the right way!
… due to limited Flickr account. All pictures, day by day, can be viewed via Facebook. You have also a button on the right.
It was raining cats and dogs today…Enjoy the sun as more as you can guys!
Thanks to the people of sound and radio production company Think’n Talk, and our bosses of course (Jean-Jacques, Sabine and Christopher), we can stay a bit longer at Cannes. Enjoy our palace in Cannes. From thursday till sunday we’re enjoying Cannes for the fully 100%. Just a little bit different from our hotel… Thanks to Chris, Wim, Natacha, Philippe, Toon and Bertrand!
